Negative Reviews
It is hard to read a negative review and not take it personally. Remember to take some time to compose yourself before responding to a complaint. Whether you plan to handle the issue in a public setting or in private, always understanding nothing is preventing the unhappy customer from sharing your message with others.
Many choose to respond publicly by requesting the customer call or email to understand where the issue took place and how it can be solved. While you can request the negative review be removed, sometimes it is best to allow the customer to respond to the post, letting others know that you were willing to take care of the problem. Let customers know you want to understand their point, thank them for their business, and offer resolution options.
The most important thing to keep in mind with negative reviews is the inability to make everyone happy. In some cases, you will have a customer who cannot be satisfied. Other times, you have customers who refuse to respond to your feedback. That’s why it is important to always respond in some way to the complaints in a public manner. It will boost your credibility with potential customers because they will see you are responsive to criticism.
Positive Reviews
Anytime someone is thrilled with your service and shares about it, you will want to thank them for their feedback and business. However, you want to make sure you do not use their review as a time to come off as salesy. You want to foster an atmosphere where people wish to share their love for your product. Follow up with your customers and ask if you can use their reviews in future advertisements or on your website.
With the vast number of places reviews can be placed, it is common for a business to fall behind on responses. Why not try Buzzlink Connect and let us help get your business ahead of the curve.
Contact Buzzlink Digital today to learn more about our reputation management platform and our other services that will help you dominate your online presence.